Feature Image

WHAT IS THE ROLE OF DSA IN LENDING INSTITUTION?

Posted on Monday June 27th, 2022

A direct selling loan agent (DSA) is the working individual who is assigned to generate leads for loan. They get the training to bring potential borrowers to the lending institution. More the successful leads they get, more the money they can make. They are trained with the skills to generate as many successful leads as possible.

Every financial and lending institute has the same terms and conditions for a loan DSA. When anyone wishes to Register as Loan DSA with any lender, he/she should go through a specific DSA agreement containing all the applicable rules and regulations. The DSA is assigned with some duties until the loan gets successfully disbursed. Let us explore more about the job responsibilities of loan agent in lending institution.

The direct selling loan agent links loan seekers to lenders. Moreover, they look after entire documentation for the specific loan application, perform fundamental checks and ensure the submitted papers are as per the guidelines. Here, we have mentioned some of the other job responsibilities of DSA other than generating leads:

Calling potential customer: The main duty of loan agent is to call the potential borrower and link up them with lenders. You have to make a call when someone express his/her desire to apply for loan. Therefore, only a person who has given acceptance to receive calls for loan solutions will get a call from loan agent. The DSA will not call any customer who has denied the offer.

Maintain the privacy of borrower: It should be the priority of DSA to maintain the privacy of potential borrower. However, if the customer has authorized any other friend or family member to intervene otherwise you cannot discuss their interest with any other person.

Transparency: It is very important to be transparent to your client. The DSA should not mislead the borrower about any loan product or services provided by the lender. Never make any fake claims or promises on behalf of lending institution that you can’t fulfill later on. If you exhibit your honesty, your current clients may recommend you to other people also.

Link up precautions: A loan agent should respect every customer’s privacy. If the client doesn’t wish, do not visit their office or house. Try to maintain a professional distance with the customer and respect their personal space.

Take care of documentation: When the loan seeker has finally agreed to buy a loan product from your financial institution then get all the documents ready. Collect all the required documents according to the lender’s requirement and submit it to the assigned authority. You have to do everything till the loan get disbursed to the client.

Hence, the basic roles of DSA are to connect the lenders with borrowers evaluate the background of potential borrowers, collect and submit the documents from the loan seeker as well as track the processing of loan application. If you want to Register as Loan DSA Online or offline, become a partner with India’s largest DSA network, ShubhBank to earn high payout by working in flexible hours and generate as many leads as possible.